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The Challenge Over the previous a number of years, has actually experienced explosive development. Industry data shows that in the first half of 2015 the business grew 38 percent year over year. "We have actually seen double-digit growth for the past 18 months. More people are visiting the website and staying longer," says Alan Lewis, the company's principal architect.

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"We ran our site platform in an on-premises data center," states Lewis. "In order to scale that platform to stay up to date with our growth expectations, we understood we needed to get outside the restraints of the data center. For example, we didn't wish to keep buying hardware and power and cooling expenses.

This required realtor. com to evolve from batch processing to real-time processing.  Find Out More Here . com likewise felt limited in regards to its ability to effectively support user traffic, which varied depending upon the time of day or year. "Our traffic changes regularly, with peak hours at nights and lower traffic later at night," Lewis states.

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It was difficult to attempt to estimate just how much capacity we needed. If we thought wrong, we were either not serving our customers' needs or overpaying for unused capability." Why Amazon Web Services The company's desire for more scalability and flexibility led it to the cloud. "We understood the cloud was the technology we required to assist us continue our quick development," says Lewis.

"We had actually likewise obtained another company that had actually transferred its whole IT environment to AWS, and we saw how AWS made it possible for that company's development." Realtor. com started by utilizing AWS to support the development of Turbo Listings, a brand-new feature that clients utilize to buy additional impressions for their real estate listings on real estate agent.

"This product offers representatives and brokers a lot more direct exposure for their listings," says Lewis. "It requires huge scale, which is why we couldn't have actually developed it using our on-premises information center." Real estate agent. com utilizes AWS to track the ad impressions that consumers purchase. Each advertisement impression is gathered and streamed through Amazon Kinesis Data Streams.

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"We utilize Amazon Redshift to record each impression, and then we utilize the information repository for billing and auditing if necessary," states Lewis. Realtor. com likewise supports the Turbo Listings function with an application that uses Amazon Elastic Compute Cloud (Amazon EC2) instances to run the business reasoning for the advertisement projects.